Optic Power

SDR PILOT PROGRAM CASE STUDY

Optic Power took advantage of Sales Clover SDR Pilot Program to power their Software Development Sales Team. Read the case study to see the first 90 days results.  

Current Team
SDR Managers: 3
SDRs: 14
MRAs: 14

Challenge

Optic Power relied primarily on their referral networks to find new customers and didn’t have a reliable source of pipeline to continue to grow the business. 

Solution

Optic Power turned to the Sales Clover Pilot Program to build their sales team and a repeatable sales process. Sales Clover created a customer segmentation model and built their messaging and persona framework to target recently funded startups and growing series a, b, and c tech companies. 

Results

Over 90 days, Optic Power expanded their team from the initial pilot to 14 SDR's and 14  MRA’s. In the first 90 days we set over 200 qualified meetings from a recent global tech conference and increased Optic Power’s annual sales pipeline by 800%. 

Key Metrics

485 Leads Created

27 Meetings Set

800% Pipeline Growth

From The Client

“Building a sales team wasn't in our DNA so finding Sales Clover filled a big need for us. It's only 3 months into our relationship, but we've already seen an 800% increase in pipeline from their efforts! We couldn't be more excited about the results we are getting. Sales Clover is completely exceeding our expectations. ”